The Hands-Off CEO Blog

Scale Your Agency with Ice Cold Leads – E84

Reach your ideal prospects wherever they hang out – via LinkedIn or cold email or any other channel – and scale your consulting agency. Mandi Ellefson shares the five variables that make cold outreach work in this solo episode of Hands-Off CEO. Key Ideas: Use direct outreach to make money quickly if you’re in a bind and need to bring…

Your 3 Roles as a CEO – E83

What does your job look like when you start working on the business instead of working in it? Mandi Ellefson describes the three main roles that CEOs assume to maximize both their time in the business and the earning potential of the whole company in this solo episode of Hands-Off CEO. Key Ideas: A CEO is responsible for providing vision,…

A Million Dollars in Agency Sales in 6 months with Jaco Grobbelaar and Jon Sooy – E82

Can you imagine going from 3,000 to 30,000 visits a month? BroadVision Marketing takes clients from local to national levels, adding millions of dollars in as little as 6 months. Mandi’s guests Jaco Grobbelaar and Jon Sooy of BroadVision Marketing share how they scale their clients further than they could have ever imagined.  You’ll hear Mandi, Jaco and Jon talk…

How to Use Your Business as a Vehicle to Build Wealth – E81

Businesses are great sources of income, but you shouldn’t have to keep working forever to build your wealth – and especially not after retirement. Mandi Ellefson explores how business owners can avoid this in this week’s show. Key Ideas: Mandi shares how she first started seeing business as a vehicle for building wealth. [2:12] “We had seen all the advice…

Building an Agency with a Purpose with Karen Hite – E80

Committing to a bigger purpose than profit is a surefire way to build a strong company; one that can withstand even a pandemic. Mandi’s guest in this episode of Hands-Off CEO is Karen Hite, Director of Operations at Digital Agency Hacker and co-founder of Hite Digital. Karen will explore why having a grand vision, passion and purpose leads to long…

5 Ways Top Leaders Show Up That Adds Millions of Dollars of Profitable Growth – E79

There are CEOs who are adding millions of dollars to their annual revenue – the ultimate Hands-Off CEOs. There are leaders who are able to scale their business profitably, and they have five traits in common. If you want to see the kinds of productivity and profitability that these top performing CEOs are getting out of their teams and businesses,…

The 5 Keys to Gold Standard Agency Project Management with Gray MacKenzie – E78

The temptation to get back into client work can be overwhelming for a CEO scaling their team – especially when it feels like your reputation is on the line. This means that too many CEOs are stuck overseeing project management that really should be delegated to other team members, leaving them with less time to actually run their business. In…

The Biggest Sales Mistake that Keeps CEOs Stuck in Service Delivery – E77

In this week’s solo episode of Hands-Off CEO, Mandi Ellefson explains how selling the wrong offer traps you in the company as CEO. You’ll hear Mandi talk about: Mandi shares an example of selling the wrong package at the wrong time. [1:16] Hands-Off CEO takes their clients through an intensive and thorough process to generate growth. “It used to take…

Boost Cash Flow and Safely Scale Financial Operations with Nikole Mackenzie and Ashley Carroll – E76

Mandi Ellefson’s guests are Nikole Mackenzie and Ashley Carroll, founder and COO of Momentum Accounting. Momentum Accounting helps creative agencies and other professional service companies scale from $1 million to $10 million in annual recurring revenue. They are a 100% US-based, remote team of business-savvy accountants and technology experts who provide actionable insights and vision into the future so your…

Biggest Mistakes Scaling to $1M and Beyond – E75

There are plenty of mistakes you can make while scaling your service business, and if you’re having trouble scaling to the next level, chances are you’re making the biggest one. This is content that Mandi has been working on for years, and that has been used to help businesses vastly increase their profitability. Listen in to find out what the…